Payoff.com Raises $2M, ?Gamifies? Personal Finance Management

Exclusive - It's challenging to make personal financial management sound like something that's fun to do, but that's exactly what Payoff.com is shooting for. The company, started in 2009, wants to help people achieve certain goals (like saving for a trip, or paying off credit card debt) using a platform that blends 'serious' personal finance management tools with 'fun and rewarding' game dynamics. Payoff.com will announce later today that they've raised $2 million in funding in a round led by Anthemis Group, Firstmark Capital, Great Oaks Venture Capital, with several unnamed "individual investors from Wall Street" participating. The startup has now raised $5.8 million in total.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/x12SxA5dhsY/

national defense authorization act seven days in utopia seven days in utopia big 10 championship game big 10 championship game state of play the national defense authorization act